How can something be "new and improved"? It's either new OR improved. Grrrr!

3 Replies to “This irritates me”

  1. Hrm, not so sure I agree with you: it's quite possible to make a new version of a product with a craptastic result – this results in 'new', but not improved.

    OTOH, something that's improved is by definition also new as it's different from the previous iteration. :p

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