Gender pronouns and the pronunciation of the word “GIF”

In 1987, a new file format was released by CompuServe, the Graphics Interchange Format, or GIF for short. While the format has been surpassed by better compression algorithms with no loss in quality (for example, PNG), GIF files made a comeback because they support animation. Animated GIFs are the bread and butter of modern informalContinue reading Gender pronouns and the pronunciation of the word “GIF”

Gillette, Nike, and social justice

My brother works in selling things. From being a copywriter to a creative director, he’s sold a number of things. He’s won awards for selling things. That’s literally his jam. (He does not work for Gillette.) Gillette, and Nike before them, has recently come to realize that their advertising has power to create change forContinue reading Gillette, Nike, and social justice